OUR STORY
CELEBRATING 50+ YEARS – PASSION, PRIDE & DETERMINATION.
1972 - Our First Helmet
In a modest garage, we built our first helmet, Hirock Deluxe, taking the baby step that would define our commitment to rider safety.
1975 - Birth of the Studds Brand
Brand ‘Studds’ was established, laying the foundation for a homegrown helmet name that would soon lead India’s two-
wheeler safety space.​
1975 - Birth of the Studds Brand
Brand ‘Studds’ was established, laying the foundation for a homegrown helmet name that would soon lead India’s two-
wheeler safety space.​
1983 - Corporate Foundation
Studds Accessories Limited. was incorporated,​ giving strong corporate shape to our mission​ of redefining two-wheeler safety.​
1998 - Manufacturing Begins
We secured the license for our first manufacturing ​facility at Sector 27-A, Faridabad—marking a major​ step toward scaled production.​
1998 - Manufacturing Begins
We secured the license for our first manufacturing ​facility at Sector 27-A, Faridabad—marking a major​ step toward scaled production.​
1999 - Second-Generation Leadership
The second generation joined leadership, blending legacy with fresh ideas as India opened up to a more global, aspirational market.​
2001 - Global Footprint
Our helmets entered Europe for the first time, marking a significant milestone in our global expansion journey.​
2001 - Global Footprint
Our helmets entered Europe for the first time, marking a significant milestone in our global expansion journey.​
2004 - Manufacturing Expansion
We obtained the license for our second ​manufacturing facility at Sector 27-A, Faridabad further ​strengthening our production ecosystem.​
2006 - Capacity Acceleration
A third facility was licensed at ​Sector 27-A, Faridabad enhancing our capacity and ​operational footprint.​
2006 - Capacity Acceleration
A third facility was licensed at ​Sector 27-A, Faridabad enhancing our capacity and ​operational footprint.​
2009 - Unified Manufacturing Hub
All earlier units were consolidated to establish​ Manufacturing Facility-I in Faridabad, creating a ​unified and efficient manufacturing hub.​
2015 - Scale & Growth
We expanded Manufacturing Facility-I by leasing ​adjoining premises, and also set up Manufacturing ​Facility-II in Faridabad to support growing demand.​
2015 - Scale & Growth
We expanded Manufacturing Facility-I by leasing ​adjoining premises, and also set up Manufacturing ​Facility-II in Faridabad to support growing demand.​
2016 - Premium Global Brand Launch
We launched SMK, our premium global brand engineered​
to meet strict international standards like ECE and DOT,​ elevating our presence worldwide.​
2019 - Vertical Integration
Manufacturing Facility-IV was established in Faridabad​ to produce helmet EPS and introduce in-house screen ​printing deepening our vertical integration..​
2019 - Vertical Integration
Manufacturing Facility-IV was established in Faridabad​ to produce helmet EPS and introduce in-house screen ​printing deepening our vertical integration..​
2020 - Capacity Enhancement
Manufacturing Facility III was established in Faridabad, ​further boosting capacity to serve fast-growing domestic ​and export markets.​
2024 -Strategic Global Acquisition
Acquisition of a wholly owned subsidiary in USA naming Bikerz US Inc. with the intention of increasing our presence in the North American Market.
2024 -Strategic Global Acquisition
Acquisition of a wholly owned subsidiary in USA naming Bikerz US Inc. with the intention of increasing our presence in the North American Market.
2025 - Public Listing Milestone
In 2025, we entered a new chapter of our journey by successfully launching our IPO and becoming a publicly listed company on the BSE and NSE, underscoring our commitment to transparency, robust corporate governance, and shared value for all stakeholders — building on decades of trust in rider safety while creating greater accountability and long-term growth for investors, employees, customers, and partners.
2026 – Establishment of SMK Europe
Establishment of SMK Europe as a wholly owned subsidiary, strengthening our presence in Europe, expanding market reach, and enabling us to serve customers across the region more effectively.
2026 – Establishment of SMK Europe
Establishment of SMK Europe as a wholly owned subsidiary, strengthening our presence in Europe, expanding market reach, and enabling us to serve customers across the region more effectively.